Dr. Evans Baiya, Authority Magazine, April 2022

Thank you so much for joining us in this interview series! Before we dive in, our readers would love to “get to know you” a bit better. Can you tell us a bit about your ‘backstory’ and how you got started?

I am a trained scientist, engineer, and I worked in Silicon Valley. My background is in engineering and chemistry, so I didn’t know much about strategy until I started moving up the ranks. When you’re in management you’re responsible for the execution of strategy. I was constantly asking myself, “What is strategy?” This was one of the reasons I decided to get an MBA because I really wanted to understand this language of business. As I went farther up the corporate ladder, I became responsible for development of strategy. But one thing that was interesting was, I was also responsible for innovation. It was my responsibility to create new research and new products to pave the way for future technologies — which came from strategy. I quickly realized that in order to do great work in innovation, I must also have a very clear strategy. Read more.